WOWOWA’s new creation involves brass for a golden workspace finish

Affiliated offices Light Warrior Investments and Made Establishment wants a cohesive space yet distinct feature for their office located at the top floor of the historic Rosella Preserving factory.

WOWOWA was brought in to reconfigure the original, smaller version of the office on site, which had been designed by Six Degrees Architects. They have to use the remaining floor space to double the size of the office. “Because the company was growing so rapidly, even as we were designing, the layout needed to accommodate for that growth,” says Monique Woodward of WOWOWA.

A common visual must be achieved since WOWOWA will cater two separate brand entities, between Made Establishment’s rich Greek influence and Light Warrior’s entrepreneurial dynamism. A material palette began to form around the golder, geometric branding of both business.

The curvilinear sweep of the entrance, articulated in brass batons in a style reminiscent of Calombaris’ opulent Press Club restaurant, takes a cue from the warehouse’s internal structure and serves as a high-impact introduction to the shared workplace. Adjacent to the entry is the “respite” of long workstations in black. Minus the old suspended ceilings, lights from the existing office look fresh.

"Overall it was a very technical, spatial problem-solving exercise. There was a lot to consider, and so it turned out quite design-dense. There is a lot going on,” says Woodward.

Image and article source: https://www.indesignlive.com/the-work/wowowa-golden-workplace?utm_source=newsletter


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